"Sales is the utilization of consultative negotiation, personal influence, and effective communication skills to create solutions and build meaningful business relationships."
When you first think of sales, you probably think of pushy used car salesmen, or an annoying telemarketer trying to talk you into buying something you don't need. This image of sales as "trickery" is not the type of sales our organization is about.
Real sales is about finding solutions. Solutions-based sales is what we practice at the Professional Sales Organization, and is the type of sales approach we promote.
Sales, in actuality, is a vital component of almost every field of business at every level. The first step to getting a job after school is selling yourself at an interview. As an entry-level employee, the ability to actively listen and identify needs of your boss and your team will be crucial to your success. At a higher level, the ability to effectively communicate your ideas to your superiors, and influence those you lead will be a key factor that sets one apart from your peers.
In business we sell ideas, projects, and solutions to our clients and customers. Selling happens in many ways and therefore we believe the ability to understand the fundamentals of sales is a key differentiator for those who excel in business. Necessary for every career, for either successful entrepreneurs or top-level executives, sales skills are one of the purest and most important competencies in business.